Jake Rønsholt has ended his 12-year tenure with Bridgestone, where he played a pivotal role in shaping the company's strategic direction across the EMEA region. His departure marks the conclusion of a period of significant organisational change and growth.
Joining Bridgestone in 2012 as General Manager of Corporate & Brand Communication Europe, Rønsholt progressed to become Vice President of Strategy & Transformation for EMEA in 2020. Over more than a decade, he was closely involved in major initiatives including business transformation efforts and responses to evolving market conditions.
Among his contributions, Rønsholt supported the repositioning of the Consumer Tyre business and played a role in driving operational resilience during periods of market disruption.
Rønsholt’s time at Bridgestone was characterised by a focus on integrating new technologies and refining the company's long-term strategic vision. His work contributed to a broader shift towards data-driven decision making and operational agility within the business.
Reflecting on his departure, Rønsholt commented on the pride he takes in the progress achieved and the strong professional relationships built over his career at the company.
Prior to joining Bridgestone, Rønsholt held senior marketing and business development roles at Unilever Europe. He holds a Master’s degree in Science of Management from the Solvay Brussels School of Economics and Management.
Following his departure, he is exploring new opportunities in leadership, strategy, and advisory roles.
Leadership transitions in the tyre sector reflect wider trends towards agile, technology-led business models. Executives like Jake Rønsholt, with a background in transformation and strategic evolution, exemplify the skill sets increasingly valued in an industry adapting to digitalisation, electrification, and sustainability priorities.
Tagged with: Jake Rønsholt, Bridgestone leadership, tyre industry careers, strategic transformation, EMEA business strategy
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